VP, Marketing, American Trucking Associations
Kala Burke serves as Vice President of Marketing for the American Trucking Associations, where she leads strategic marketing initiatives that promote ATA events, drive new membership acquisition, boost product sales, and generate non-dues revenue. In collaboration with the sales team, Kala develops innovative revenue opportunities that support the association's growth.
With nearly 15 years of experience, Kala has a proven track record of exceeding revenue targets, building high-performing teams, and creating customized marketing strategies that deliver results. Before joining ATA, she served as Director of Strategy for The Townsend Group, a wholly owned subsidiary of SmithBucklin.
