Director of Sales and Marketing, Luma
Jill Apperson brings two decades of experience in sales, marketing, and workforce solutions to the transportation industry. Her love for trucking began with five years of service in the U.S. Army Reserves as an 88N Transportation Coordinator, where she developed a foundational expertise in transportation logistics.
As Director of Sales and Marketing at Luma, Jill now leads strategic growth initiatives while building strong relationships with industry partners. Her leadership is backed by an eight-year tenure as a Talent Acquisition Leader & HR Consultant for workplace culture. In that role, she oversaw multiple markets, focusing on the attraction and retention of top-tier talent for transportation clients.
Jill is a dedicated advocate for the industry, serving as an active member of multiple associations and sitting on several committees to improve workforce initiatives. She is also a proud alumna of the LEAD ATA Class of 2025.